Video is the perfect way to get your businesses message delivered loud and clear. In fact its been predicted that video will soon be 90% of all internet traffic. If your business is not yet using web video then now is the time to get started and Defined Visuals is here to help.
For retail businesses short web videos that say what it is you offer are an opportunity to attract more customers. Video content ranks higher in search engine results than similar content that only points to websites. Imagine a short video of you at your business explaining your specialty. Because its video it shows up in the search results with a video thumbnail image which attracts more attention. It also shows up higher in the search results than competing text links. And when a user clicks on it to view it they are essentially meeting you and your business before ever setting foot in your store. The only thing left for them to do is to go there.
For B2B type business video content is a way to get your key people in front of potential clients looking for someone to help them. Imagine a manager who is faced with time sensitive challenge that he needs to take care of now. If he doesn’t already know someone who can help him where can he turn. Google. And after a number of frustrating searches he stumbles upon a video thumbnail that stands out from all the text based results. He clicks on it and a minute later feels comfortable with this company and feels like he has already met them. It would be hard for him to not give them a call and isn’t that what we all really want? A contact?
Video is a powerful way to connect with people you have never met and because it has such power search engines like Google understand its value and reward video content that contains useful information. At Defined Visuals we work with you to build video content that will reach and connect and turn potential customers into new customers.
What kind of videos can be done? Just about anything. Below is a random sampling of the types of videos we have done in the past. Don’t see what you need on the list? Contact us to discuss. We love new and unique challenges.
- Animated Text / Motion Graphics videos
- Business Process / Operational videos
- Corporate Introduction videos
- Demonstration / Presentation videos
- Documentary videos
- Event Coverage videos
- Informational videos
- Instructional / How To videos
- Interview videos
- Product Demonstration videos
- Promotional videos
- Video Testimonials
- Video Loops for Trade-shows
- Facilities Tour videos
- Website Virtual Tour videos